Our Blood Institute Seeks ‘People Juice’ Through Summer Campaign
Summer has arrived, and Our Blood Institute (OBI) is not letting the heat get in the way of encouraging people to donate blood. Over the next few months, OBI is gearing up for an extensive campaign to increase blood supply across Oklahoma, Arkansas, and Texas. The stakes are high, as the institute struggles to meet the critical demand for platelet donations.
As part of this summer drive, OBI has come up with creative incentives to draw in donors. Donors have the chance to win a vacation worth up to ,000 and 0 gas and flight gift cards by donating blood before August 18th. Add to that the allure of special themed t-shirts and free entrance to top local attractions, and it’s clear that OBI is leaving no stone unturned in its quest to procure more “people juice.” The latest push includes the return of a beloved character—Bigfoot, who’s trading in his forest habitat for the beach to spread the message of the life-saving power of blood donation.
But what exactly drives the urgency behind OBI’s efforts? A closer look reveals that the donated blood is vital for patients undergoing cancer treatment, newborns born without clotting factors, and many others in dire need. To amplify the impact, OBI has also introduced Donable®, a peer-to-peer app that rewards users for recruiting blood donors. With this innovative approach, anyone can turn their social network into local lifesavers.
Breaking Down the Incentives
- Donate before August 18th to win a vacation worth up to ,000
- Get 0 gas and flight gift cards
- Special themed t-shirts for donors
- Free entrance to top local attractions
- Be part of OBI’s Donable app and earn rewards for recruiting donors
So, what are you waiting for? Join the summer crusade to save lives by donating blood to Our Blood Institute. Every pint counts in this campaign to stock up on the “people juice” that can make all the difference.
