Crystal Bridges Museum Sets Attendance Records in 2023
A Year of Records for American Art
In the heart of Bentonville, Arkansas, the Crystal Bridges Museum of American Art has been making waves by shattering attendance records in 2023. This renowned museum, founded by Walmart heir Alice Walton in 2011, has been steadily growing in popularity since its inception.
With a collection spanning five centuries of American art, from the Colonial era into the present day, Crystal Bridges offers a diverse range of works by prominent artists like Andy Warhol, Georgia O’Keeffe, and Kerry James Marshall.
Exhibitions and Engagements
One of the key factors contributing to the museum’s success is its ability to attract visitors with blockbuster exhibitions. In 2023, the museum hosted significant shows featuring icons like Annie Leibowitz and Diego Rivera. These exhibitions not only boosted attendance but also provided an engaging experience for both art enthusiasts and casual visitors.
- Annie Leibowitz Exhibit: The photography exhibit drew a significant crowd, with manyfans eager to see the unique perspective and style of one of the most recognized photographers today.
- Diego Rivera Show: The exhibit on the renowned Mexican muralist brought a deep sense of cultural significance, offering visitors a glimpse into the rich history of American and Mexican art.
New Records and Expansion
The museum’s dedication to accessibility has been instrumental in its growth. Crystal Bridges offers free entry to visitors, making it one of the few museums in the United States to do so. This policy has not only increased visitor numbers but also helped to establish the museum as a hub for public engagement with art.
“We wanted to provide access to people who might not be able to visit in person,” explains Grace Pamperien, Collections Information Coordinator.
Digital Presence and Expansion
In addition to its physical exhibits, Crystal Bridges has been actively expanding its digital presence. The museum uses eMuseum to create virtual galleries that mirror the in-person experience, allowing visitors to explore the collection online.
The eMuseum site has been a significant success, drawing approximately 30,000 page views per month. This digital outreach not only bolsters the museum’s web presence but also facilitates external loans and inquiries from scholars.
The Future Looks Bright
As Crystal Bridges continues to set records and attract new visitors, it’s clear that the museum is poised for even greater success. With initiatives aimed at enhancing the online visitor experience and expanding its digital capabilities, Crystal Bridges is well on its way to becoming a leading cultural institution.
The team at Crystal Bridges is enthusiastic about future developments, including integrating verbal description tours and dynamic ways to incorporate video and audio into eMuseum.
